AI Insights · Timothy · January 2025
Top 5 Business Apps in Australia Q4 2024: Unified Platform Insights
Explore the performance trends of Australia's top business apps in Q4 2024, with insights on downloads, revenue, and active users from Sensor Tower.
In the fourth quarter of 2024, the top business apps on the unified platform in Australia showed varied performance trends across downloads, revenue, and active users, according to Sensor Tower data.
LinkedIn: Network & Job Finder saw a steady climb in weekly revenue, peaking at approximately $338K in mid-November before ending the year at around $204K. Downloads decreased gradually, starting at 13.6K and declining to 8.5K by the end of December. Active users fluctuated, with numbers dropping from 2M in early October to 1.7M by the end of the quarter.
Invoice2go: Easy Invoice Maker maintained a consistent revenue stream, with peaks reaching $68K in late November. Download numbers were modest, beginning at 617 and declining to 313 by year-end. Active users saw a decline from 4.3K to 3.5K throughout the quarter.
Adobe Acrobat Reader: Edit PDF experienced stable revenue, with a high of $81K in mid-October before ending at $53K. Downloads saw a dip towards the end of the quarter, starting at 12.9K and dropping to 9.3K. Active users peaked in late October at 2.3M before decreasing to 2.1M.
Invoice Simple: Invoice Maker had consistent revenue, with the highest weekly earnings reaching $44K. Downloads showed a slight decline from 1.3K to 1K by the end of December, while active users remained steady around 6.1K.
iScanner: PDF Document Scanner maintained stable revenue, peaking at $33K and ending the year at $27K. Download numbers fluctuated, starting at 3.1K and ending at 2.7K. Active users hovered around 83K initially, closing the quarter at approximately 78K.
For more detailed insights and data, visit Sensor Tower's platform.